TRIPATHI, Dr. Minakshi; PARASHAR, Dr. Pranshuman; GUPTA, Dr. Prasoon; SALUJA, Dr. Subodh. Usage of AI in Market Orientation, Learning Orientation And Technological Orientation On Organisational Performance: An Empirical Study Of Banking Sector Of India. International Journal of Artificial Intelligence and Machine Learning, [S. l.], v. 6, n. 12s, p. 59–72, 2026. Disponível em: https://www.svedbergopen.com/index.php/ijaiml/article/view/2384. Acesso em: 4 oct. 2026.