DIXIT, Krishna Kant; JAYANTHI, Dr.A.; ATMK, Anusha; JASMINE, Dr.C. Naveena; SUMA, M.; SANKAR, M. Arul. AI-Based Personalization Of Customer Experience Using Transformer Networks. International Journal of Artificial Intelligence and Machine Learning, [S. l.], v. 6, n. 3s, p. 574–588, 2026. Disponível em: https://www.svedbergopen.com/index.php/ijaiml/article/view/380. Acesso em: 25 jun. 2026.